Business Directory Goodwill of South Central Wisconsin Share: Community/Civic OrganizationsFamily ResourcesRetail Goodwill of South Central Wisconsin Visit Website 2501 Royal Avenue Monona, WI 53713 (608) 224-0781 Visit Goodwill Monona Hours: Monday - Saturday: 9:00am-9:00pm Sunday: 10:00am-6:00pm About About Through the resale of donated goods, we help people in our community achieve independence through the power of work. Goodwill SCWI is a local non-profit, serving 14 WI counties.